Reshaping the Music Industry: The Influence of Streaming, Social Media and cultural shifts

June 4, 2025

The music industry has never been more dynamic – or more fragmented.

Entertainment, Culture & Society

Reshaping the Music Industry: The Influence of Streaming, Social Media and cultural shifts

WHEN
June 4, 2025
WHERE
ICON Stage
ABOUT
The music industry has never been more dynamic – or more fragmented.
TicketS

At this conference

With global artists emerging from TikTok trends, indie scenes, and label pipelines alike, the question of who actually “breaks” an artist today is more complex than ever.

In this session, top voices from labels and radio explore the shifting balance of power in launching music careers. How do labels identify and invest in new talent in the age of instant virality? Is radio still a kingmaker in certain regions? And how are local cultures influencing who rises to the top?

This panel looks at the full ecosystem – from A&R to airplay – to unpack how artists find visibility, backing, and long-term success in a crowded landscape.