Pedro Santos Guerreiro

Pedro Santos Guerreiro

(Moderator) Journalist, Executive Director & Author

June 5, 2025

The business of Travel: How Influencers are redefining Tourism

In today’s world, travel is no longer just about booking flights and hotels – it’s about the stories we see online.

Pedro Santos Guerreiro is a leading voice in economic journalism and media leadership in Portugal, with a career spanning print, television, and academia.

Executive Director of CNN Portugal and TVI, creator of television programs and segments, podcaster at Eco, guest lecturer in economic journalism, author, and speaker.

He started his career in newspapers and has held executive roles for nearly 20 years. He was the director of the weekly newspaper Expresso and Jornal de Negócios, which he co-founded. His work has been published in various newspapers, magazines, and online platforms, and he has contributed to national and international radio and television. He collaborates with foundations, universities, and cultural institutions.

He has published books, received journalism awards, and participates in conferences. He holds an MBA from Universidade Nova de Lisboa and a degree in Management from ISG. He lives between Lisbon, Porto, and Viseu.